Brand Protection
Detect and mitigate digital brand abuse
Digital Brand Protection Defends Reputable Brands from Abuse
Brand abuse can happen anywhere online. Threat actors take advantage of reputable brands on the web, social media, and through digital advertisements to add credibility to their attacks. Look-alike domains, fake websites, counterfeit ads, and bogus social profiles all pose a threat, and have the ability to cause substantial harm to enterprises and their customers.
These examples of digital brand impersonation can quickly lead to fraud losses and security incidents. Defend your organization with a digital brand protection solution.
Gain Visibility Across the Threat Landscape with a Brand Protection Solution
Cyber criminals routinely deceive your customers for financial gain. They build credential theft websites and convincing social profiles, and even place deceiving ads that impersonate, undermine, and damage prominent brands.
Identifying instances of brand misrepresentation can safeguard against significant reputation damage and financial loss. However, detection requires broad visibility across web, domain, and social media channels, as well as access to a wide range of intelligence sources.
Our digital brand protection solution continuously collects massive amounts of data from the surface web, deep web, dark web, and social media to identify content containing brand keywords and variations. Our unparalleled breadth of automated data collection, combined with expert mining methods, enables the widest possible view of potential brand threats across digital channels.
Eliminate the Noise and Focus on Legitimate Digital Brand Threats
The sheer volume of data on the web is overwhelming, and intelligence tools built to find brand matches can generate large volumes of low fidelity results, making false positives common.
Sifting through potential findings can compromise a security team’s ability to find truly malicious activity. And yet, analysts devote most of their time to churning through large quantities of brand mentions.
Our digital brand protection solution uses machine-filtering technology and expert analysts to validate, categorize, and prioritize the references to your brand that matter most. By eliminating the noise, your team is empowered to focus on the threats impacting your reputation.
Streamline the Takedown of Digital Brand Abuse
Quickly removing threats to your brand, and the associated attack infrastructure, is the most effective method of mitigating impact. However, navigating the complexities of online threat takedown requires patience and perseverance.
Successful takedown can require several attempts, and the process often involves submitting online forms, exchanging several emails, and waiting for a final decision. Each provider has different policies, and the burden is on the submitter to provide detailed evidence of malicious activity.
PhishLabs’ expert analysts continuously gather and clearly document proof of digital brand abuse during data collection and curation, and are well-versed in matching the types of abuse with each providers’ unique qualifications for takedown.
Our volume and threat fidelity over the past 15 years have allowed us to build a network of trusted partnerships with leading registrars and social platforms. Our customers experience the advantage of direct killswitches, favored escalation, and the fastest, most effective takedowns.
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Recommended Resources
Report: Quarterly Threat Trends & Intelligence – August 2022
Webinar: Quarterly Threat Trends & Intelligence – Aug 2022
